Seventh Generation, a leader in plant-based household cleaning products, has appointed Kathleen O’Brien as CEO. She joins Seventh Generation from the beauty products and naturopathic medicines firm Weleda, where she served as North America CEO.
This appointment marks O’Brien’s return to Seventh Generation, where she previously served as vice president of sales. In her new role, she is focused on recruiting new consumers, innovating in service of the consumer and proving the triple bottom line — that a company can successfully pursue profit while also benefiting people and planet.
“Seventh Generation has always been bigger than the products it makes — with a steadfast commitment to standards, sustainability and as a champion B Corporation," O'Brien said. “I’m honored to take on this role to bring new growth and innovation to the green-cleaning category while also championing our mission.”