NAR Tech Edge helps Realtors® Stay Informed of the Latest Tech Tools
Technology has transformed the way Realtors® conduct business and connect with clients, and staying up-to-date on new and emerging technologies has become an essential part of the real estate industry. To help Realtors® stay abreast of latest mobile and online technologies, the National Association of Realtors® is continuing to offer its one-day technology conference series, NAR Tech Edge.
NAR Tech Edge events will take place in cities across the U.S. starting in spring of 2015. The event will be held in Burlington, VT on March 26 at Contois Auditorium from 9am-4:30pm. NAR speakers and local technology experts will present sessions on topics including mobile marketing, online reputation management, content strategy, Google and cloud computing, social media, the importance of photo and video, and much more.
“NAR Tech Edge introduces Realtors® to the latest technology trends that can help Realtors® grow their business and better serve their clients,” said NAR President Chris Polychron, executive broker with 1st Choice Realty in Hot Springs, Ark. “These one-day, high energy conferences are a wonderful opportunity for Realtors® who are eager to learn about the benefits of current web-based and mobile technologies.”
NAR Tech Edge is a great opportunity for Realtors® to learn about emerging technologies and how they can enhance business processes and profitability and better connect with their tech-savvy home buying, selling and investing clients.”
According to the 2014 NAR Member Profile, technology has become an integral part of how a Realtor® conducts business. More than two-thirds of all Realtors® reported having their own website, and 91 percent of firms have an online presence. Nearly nine in 10 members currently use a smartphone with wireless e-mail and Internet capabilities.
Presenters and emcees for NAR Tech Edge’s 2015 tour are Realtor® Bill Lublin, CEO of the Social Media Marketing Institute and Century 21 Advantage Gold, who is a thought leader for his insights into social media and its real estate applications; NAR Director of Digital Engagement Nobu Hata, an industry expert in marketing and communications trends, social media, and technology in the real estate industry; Jeff Chalmers, a 20-year industry veteran and senior loan officer for Guaranteed Rate, who will share how to best leverage and utilize today’s robust, cloud-based social media and marketing applications; and Realtor® D. Patrick Lewis, director of talent development for Better Homes and Gardens Real Estate Sonoran Desert Lifestyles, a community advocate and 2014 chair of the Scottsdale Area Association of Realtors® Board of Directors.
NAR Tech Edge will take place at Better Homes & Gardens Fusion in Las Vegas and Burlington, Vermont in March; Miami in April; Suburban Chicago in May; Twin Cities, Minnesota in June; Dallas in July; Broker Tech Edge Summit in Seattle in August; Honolulu in September; and Anaheim in November. For more information and to register, visit www.epronar.com/nar-tech-edge. Media and non-NAR members are welcome to attend.
The National Association of Realtors®, “The Voice for Real Estate,” is America’s largest trade association, representing 1 million members involved in all aspects of the residential and commercial real estate industries.
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