Hammerhead Sled Release to public

The Hammerhead sled is a re-design of the traditional snow sled i.e. the famous Flexible Flyer. This sled was brought into the 21st century using top-notch styling while performance and safety were priorities for the design team. Materials include aircraft-grade (6063) aluminum frame, suspension fabric seating and high density polyethylene for extremely fast skis. The sled weighs in at 8.7 lbs with skis on- making it the lightest of any performance sled. This sled also features precise steering and suspension. The controllability afforded by this new steering, plus the Hammerheads soft curves and optional sit up position make the Hammerhead the safest sled on the market. It is also easily controlled in the headfirst position. The Hammerhead is easy to handle and versatile enough to for extreme mountain sledding, backyard fun, or backcountry. With its customizable quick on/off skis, the sled can handle very hard pack such as frozen granular to about 5 or more inches of powder. Customization and accessories such as headlights, taillights, mirrors, and bells make it personalized and versatile. The Hammerhead can be found at key outdoor specialty retailers beginning November and on line through the direct web site. List Price is $289.
Founder/President Steve Luhr sums it up this way: "Sledding is recreation that has existed 100+ years -at least since the Flexible Flyer has been around. Hammerhead will help bring it back to life with technology people expect today. Sledding has incredible advantages in our busy, over committed, video game world as it provides exercise, gets people outside, its local, simple, cost-effective, and safe."
About CherryMax Sleds
CherryMax Sleds was founded in 2002 to design and market the best recreational snow sleds in existence. We are committed to bring sledding back to the forefront as a recreational pastime. The flagship sled, the Hammerhead, looks and performs like nothing in the past, yet is approachable. Our promise: to get more people out in wintertimehaving fun.
CherryMax (a Cool Front, Inc.company) is privately held and based in Vermont. Products can be found on-line and through leading outdoor specialty retailers. Our intellectual property is extensive and protected under US and International patent and trade law.
For more information, contact:

Marketing Department
Hammerhead
P.O. Box 11
Ferrisburg, VERMONT 05456
1 802 877 6399
www.hammerheadsled.com