"Online Marketing Boot Camp" set for June at Champlain College

BURLINGTON, Vt.--Champlain College's Workforce Development Center has formed a partnership with EpikOne, an online strategy firm in Williston, Vt., and with the support of Google Analytics will deliver training in Web analytics, social networking and online visibility and marketing.
An "Online Marketing Boot Camp" will be offered June 11-14 on the Champlain College campus in the S.D. Ireland Center for Global Business & Technology.
Participants can register for two-hour, four-hour or daylong sessions, or the entire four days of boot camp.
Training times include morning, afternoon and "evening encore" sessions. Individual sessions and customized packages are also available.
The boot camp is designed to help companies doing business on the Web optimize their Internet presence and move their sales potential to the next level.
Classes will be taught by industry experts, including an instructor from Google, and will focus on building new skills that will lead to immediate business results.
Topics and tools will include: Marketing Online with Google AdWords, Social Networking, Online Visibility & Blogging, Google Analytics and Google Website Optimizer.
Online registration is available by using Google Checkout at www.ombootcamp.com or by calling toll free (877) 772-2265 or (802) 865-5471.
"We are happy to support Champlain College and EpikOne in this endeavor," said Brett Crosby, Senior Marketing Manager for Google Analytics. "Google products provide value to online businesses across the globe and we are supportive of efforts like this that work with people to use our products more effectively."
"We are very encouraged to see academia take an interest in the online marketing and Web analytics industry," said Dave Winslow, President of EpikOne, "We are excited to facilitate this movement any way possible as we believe this will open countless employment opportunities for generations to come."
EpikOne is one of only nine companies in North America authorized as a training partner with Google Analytics.
Champlain College's Workforce Development Center was established in January 2006 to bring leadership to initiatives that include: delivery of professional education to high-priority industries in the form of new master's degrees, bachelor's degrees or professional certificates to meet the needs of a knowledge-intensive, highly skilled workforce; strategic partnerships that connect companies and individuals to educational and training opportunities; and collaboration with economic development partners to create an attractive environment for creative entrepreneurs to stay in Vermont and grow their businesses.
For more information about the Workforce Development Center at Champlain College, visit www.champlain.edu/workforce or contact Melissa Hersh at (802) 865-5402 and [email protected].