The Vermont Teddy Bear Company of Shelburne today announced that 2010 holiday sales are up more than 20 percent over a year ago, due to dramatic revenue increases in its PajamaGram business unit.
Skyrocketing sales of PajamaGram's wildly popular "Hoodie-Footie" pajamas have forced the company to add a third shift during the week leading up to Christmas, while phone lines are lit-up as the company responds to the avalanche of orders.
"American consumers are back, and they're saying 'I want my Hoodie-Footie,'" said John Gilbert, CEO of Vermont Teddy Bear. "We've sold more Hoodie-Footies in the past week than any single pajama product in the last 5 years. The Hoodie-Footie is just on fire."
The Vermont Teddy Bear Company is one of America's leading gift companies, and includes the PajamaGram Company (www.PajamaGram.com) and Calyx Flowers (www.CalyxFlowers.com ).
SOURCE Vermont Teddy Bear Company SHELBURNE, Vt., Dec. 22, 2010 /PRNewswire/ --
Vermont Teddy Bear holiday sales jump 25 percent over last year
Submitted by tim
on