Burlington has long been recognized for its scenic beauty, lifestyle, business climate, stellar health care, and educational opportunities; and is a magnet that attracts individuals and families interested in relocating. Coldwell Banker Hickok & Boardman Realty enlisted local film company FlyBy Films, to create a short video on living, working, playing, and learning in the Queen City.
‘Roughly 20% of our business comes from individuals and families moving to or from our area,’ says Leslee MacKenzie, President/Owner of Coldwell Banker Hickok & Boardman Realty, ‘For several years we’ve been creating tools for use by our corporate clients to attract the talent they need in new jobs. Our role as Realtors involves acting as a community Ambassador ‘ educating people about the communities and lifestyle our area has to offer. ‘
The first of more community profile videos yet to come, Coldwell Banker Hickok & Boardman Realty started with Burlington ‘ clearly one of the most identifiable cities in our state. "The goal was to strike a good balance between some of the more noteworthy aspects of Burlington, mixed with info about the real estate market,’ commented Anthony Brogna, Captain of FlyBy Films, ‘No small task when you are trying to keep the film as short as possible."
The film’s primary distribution will be through on-line channels and community partners promoting the area.
To view the Burlington video
http://www.youtube.com/watch?v=nEmzmvAJvZQ
Image available
http://www.flickr.com/photos/cbhbrealty/5167080125/
Source: Coldwell Banker Hickok & Boardman Realty Burlington, Vermont, November 18, 2010 ‘