JK Adams celebrates 70th year, launches new website

JK Adams, based in Dorset is celebrating its 70th anniversary and invites retailers and consumers toexplore its new website and E-catalogue. The new website,www.jkadams.com,has been designed to provide a user-friendly experience with improvednavigation and functionality throughout, allowing home cooks access todetailed product information and to view ideas for decorating their homes,entertaining and cooking.

Created with the user experience firmly in mind, the website has beendesigned using the latest technology so the site is compatible with today'sbrowsers and mobile devices - without the need for Adobe® Flash to view it.The site is organized in categories so shop owners, brides-to-be, cooks,bakers, decorators and anyone who loves good design can find what they arelooking for and purchase it in minutes.

This updated site will make it easier than ever for retailers to stay updatedon Company information and order J.K. Adams products online. These wholesalecustomers will be able to use their login to view prices, discounts and orderquickly.

J.K. Adams partnered with Skillet Design & Marketing of Burlington, VT on the
design of the new site. Skillet Design & Marketing is an integrated marketing
firm with a specialty in the food and beverage industry. Skillet helps build
brands through award-winning design and creativity, engaging content
marketing strategies and social media campaigns. Skillet’s team is
comprised of experts with years of experience in design, food marketing,
retail, non-profit food, and agricultural organizations as well as publishing
worlds. For more information visitwww.skilletcreative.com.

J.K. Adams will also be on Facebook, Pinterest and Twitter offering consumers
and retailers useful tips on how to use and care for products as well as home
entertaining ideas, product giveaways and J.K. Adams news.

J.K. Adams Company is the preeminent American manufacturer of high-quality,
wooden cutting boards, entertaining and kitchen storage products, rolling
pins, wine racks, and charcoal slate servers. For 70 years, American families
have relied on J.K. Adams to outfit their kitchens and homes with the most
innovative culinary tools. Every J.K. Adams product is made by hand in
Vermont using sustainably harvested North American hardwood. The products are
as functional as they are attractive. They are modern heirlooms that are
cherished by passionate cooks and consumers who desire well-made, stylish
home décor and serveware.