Vermont Business MagazineNational Life Grouphas been recognized as one of “America’s Magnificent Eight Exceptional Companies” by CEO Forum, a media company that highlights the innovative work of chief executives from around the country. Additionally, Mehran Assadi, National Life’s chairman, CEO and president, was featuredin a column on Forbes.comin which seven CEOs shared their insights into building an exceptional business.
Robert Reiss, the CEO of CEO Forum, said four criteria were used in determining who to include on the “Magnificent Eight” list. He included companies that had an incredible and aligned culture; provided exceptional customer experience; have strong financials; and have a higher purpose.
Mehran Assadi, National Life’s chairman, CEO and president.
“Through all my research, there are few companies who have all of these elements to the degree National Life does,” Reiss said. “After my first time visiting National Life Group in 2016 and again this year I was frankly blown away by the remarkable caring and focused culture. And not just one person. Every person I met had that same passion, and actually contributes to their own cause.”
National Life’s Assadi was one of about 750 CEOs that Reiss interviewed and considered for inclusion among the “Magnificent Eight.”
Assadi said the key to building and sustaining an exceptional business is “aclear strategy, a strong culture, a purpose-driven and performance-oriented team—resulting in exceptional execution. It all ties together: First, you dream it. If your dreams do not scare the heck out of you, then they are not big enough. Tie your dreams to a worthy cause and connect your team to the cause. Create a movement.”
For the past 10 years National Life has recorded record growth in sales and earnings and is one of the fastest growing life insurance companies in the country.1Since the founding of National Life Insurance Company in 1848, it holds true to its values to Do good. Be good. Make good.
CEO Forum is rolling out the “Magnificent Eight” in a series ofaudio interviewsand in its magazine over the next several weeks. The print edition of the magazine is being mailed this week.
Source: Montpelier, Vermont–National Life Group 3.28.2018
