Explore the Northeast Kingdom August 16 - September 12
Vermont Business Magazine For nearly two decades the Vermont Brewers Association has been running their brewery passport challenge and it continues to be a great tool guiding beer lovers to breweries across the state of Vermont. The idea is simple, pick up a passport at any brewery, ask for a stamp after visiting, continue on to your next brewery and turn it in for prizes in the end. It’s such a popular tool that other brewers’ associations around the country have replicated this program.
Craft beer fans can continue to use their passport to guide them to breweries across the state, but this month the VBA is encouraging people to take their brewery trail challenge and visit the Northeast Kingdom.
Melissa Corbin, Executive Director of the VBA say, “Many businesses were hit hard this past year, especially our brewers. People love our brewery challenge passport and it’s always been and continues to be a great way to encourage visits to our breweries so we are building on that idea by highlighting our brewery trails, focusing on highlighting a different area of the state each month encouraging people to follow the trail and visit each brewery. We hope this will bring additional business to each one of our breweries.”
The idea is simple, August 16 – September 12, visit each brewery on the VBA’s Northeast Kingdom Trail, scan the QR code in the brewery and be entered into a drawing for prizes including a 16 oz YETI Colster and Daytrip lunch bag plus gift certificates to area establishments. The winner will be announced September, 15 and you’ll have to visit each brewery on the trail for your entry to count.
To see the full list of brewers featured on the Northeast Kingdom trail and for more information on the brewery trail challenge visit www.vermontbrewers.com/brewery-trails-challenge/
Vermont has more breweries per capita than any other state and produces 335,199 barrels per year. The Vermont craft beer industry supports 2,891 jobs and has an overall economic impact of nearly $362 million. The Vermont Brewers Association was founded in 1995 to promote and strengthen the culture of craft brewing in Vermont through marketing, education, and advocacy for Vermont made beer. For more information, visit vermontbrewers.com.
Source: Richmond, VT – Vermont Brewers Association 8.17.2021
