Community Bank partners with Greenlight to empower financial literacy among kids

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Vermont Business Magazine Community Bank, with branches across Vermont, is partnering with Greenlight Financial Technology, Inc. to help the next generation build healthy financial futures. Starting today, eligible Community Bank customers now have complimentary access to Greenlight’s award-winning family finance app and debit card, available through the Greenlight for Banks program, which teaches kids and teens how to earn, save, give and spend wisely – all with parental supervision.

Using the Greenlight app, parents can send money instantly, automate allowance payments, manage chores, set flexible spending controls, get real-time notifications of all transactions, and more. Kids get hands-on money management experience, along with access to Greenlight Level Up, an in-app financial literacy game with a best-in-class curriculum, educational challenges, and rewards. 

Community Bank customers are eligible for the Greenlight program at no cost when they connect their Community Bank account as the Greenlight funding source.

“Financial literacy is essential to building a strong foundation for smart spending and saving habits in the future,” Community Bank Head of Retail Strategy & Analytics Shelley Quinn said. “Responsible money management, budgeting and financial goal setting are all important life lessons and skills we can impart on our kids and teens, and our partnership with Greenlight is an exciting step forward in helping families navigate their financial future with confidence.”

Research collected by Greenlight in 2024 through Researchscape indicates that approximately 91% of kids and teens believe they need financial knowledge and skills to achieve their life goals, and 94% of parents agree.* Still, only 35 states require a personal finance course for students, and teens score an average of 64% on the National Financial Literacy Test, showing a clear gap in financial education that is accessible and effective. In the survey, parents also ranked personal finance as the topmost difficult life skill to teach their children with 81% saying they wish they had more financial education tools and resources.**

Community Bank customers can receive a free*** Greenlight subscription by registering through cbna.com/greenlight and adding their Community Bank account as a funding source.

For more information on Community Bank’s checking and savings accounts, credit cards, mortgages, personal and business loans, and financial planning, visit cbna.com. Better banking starts with trust, and Community Bank is honored to have been recognized by Newsweek two years in a row as one of America’s Most Trusted Companies. Community Bank N.A. has consistently been ranked as one of America’s Best Banks and World’s Best Banks by Forbes magazine, and a Top Public Bank by S&P Global Market Intelligence.

About Community Financial System Inc.

Community Financial System Inc. is a diversified financial services company focused on four main business lines: banking, employee benefit services, insurance services and wealth management. Its banking subsidiary, Community Bank N.A., is among the country’s 100 largest banking institutions with over $16 billion in assets, and operates approximately 200 customer facilities across Upstate New York, Northeastern Pennsylvania, Vermont and Western Massachusetts. The company’s Benefit Plans Administrative Services Inc. subsidiary is a leading provider of employee benefits administration, trust services, collective investment fund administration and actuarial consulting services to customers on a national scale. The company’s OneGroup NY Inc. subsidiary is a top-75 U.S. insurance agency. The company also offers comprehensive financial planning, trust administration and wealth management services through its Wealth Management operating unit. The company is listed on the New York Stock Exchange and trades under the symbol CBU. Effective May 24, 2024, the company will trade under the name Community Financial System Inc. For more information about Community Bank and Community Financial System, visit cbna.com or communityfinancialsystem.com.

*Survey insights were collected by Greenlight through a Researchscape survey fielded between March 22

and March 24, 2024, among 2,310 respondents in the U.S., split between kids and teens ages 10-19 and

parents of 10-19 year olds.

**Survey insights were collected by Greenlight through a Researchscape survey fielded between

February 9-12, 2023, among 1,034 U.S. respondents, all of whom were working parents of 8-18 year olds.

***Community Bank customers are eligible for the Greenlight SELECT plan at no cost when they connect their Community Bank account as the Greenlight funding source for the entirety of the promotion. Subject to minimum balance requirements and identity verification. Upgrades will result in additional fees. Upon termination of promotion, customers will be responsible for associated monthly fees. See terms for details. Offer ends 02/08/2028. Offer subject to change and partner participation.

January 30, 2025 DeWitt, N.Y. — Community Bank

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