Participants from Team Midd 80’s rode 50 miles around Middlebury, Vermont, on September 12, 2020 to celebrate the virtual Kelly Brush Ride. The virtual ride drew 748 participants, including 35 handcyclists. Participation spanned 27 states and 2 Canadian provinces. The event, and as of September 16, raised over $566,000 in peer-to-peer donations and sponsorship. Image courtesy Kelly Brush Foundation.
Vermont Business Magazine The 15th annual Kelly Brush Ride powered by VBT Bicycling Vacations looked a little different this year. The Kelly Brush Ride went virtual for 2020 and received overwhelming support from the organization’s local and national community. The Kelly Brush Foundation (KBF) hosted a summer of weekly fundraising and Strava challenges, culminating in a day of getting active on September 12 to celebrate the event.
A total of 748 people joined the virtual Kelly Brush Ride, including 35 handcyclists. Participation spanned 27 states and 2 Canadian provinces. The Kelly Brush Foundation set a fundraising goal of $500,000 for the 2020 event, and as of September 16, the event had brought in over $566,000 in peer-to-peer donations and sponsorship.
Funds raised at the Kelly Brush Ride support the Kelly Brush Foundation’s mission to improve the lives of people with spinal cord injuries through sports and recreation. The KBF’s Active Fund provides grants to purchase adaptive sports equipment for people who are paralyzed, and the Kelly Brush Ride is a crucial source of funding for these grants. The ride also supports the foundation’s ski racing safety program.
“We are absolutely blown away by the amount of engagement, fundraising, and excitement generated by a fully virtual Kelly Brush Ride. We are living in unprecedented and difficult times, and to have this level of support shows the true compassion and generosity of the KBF community. We are honored to have 748 participants, 3,105 donors, and 20 sponsors who believe in our mission enough to take part in the virtual event,” said Zeke Davisson, Executive Director of the Kelly Brush Foundation.
Many people with spinal cord injuries want to participate in sports like monoskiing, handcycling, basketball, and rugby, but the adaptive equipment required to participate in these sports costs thousands of dollars. To date the KBF has awarded more than 953 people grants in 48 states for adaptive equipment through its Active Fund. Due to the success of the virtual Kelly Brush Ride the foundation is planning an increased budget for the fall 2020 Active Fund grant awards.
The Kelly Brush Ride powered by VBT Bicycling Vacations is made possible thanks to the generosity of many participants, donors, and sponsors including: the event’s title sponsor VBT Bicycling Vacations, Sugarbush, Audi South Burlington, Murphy Realty Company LLC, Middlebury College, and 15 other generous sponsors.
About Kelly Brush Foundation: The Kelly Brush Foundation is a dynamic and growing Burlington, Vermont-based non-profit inspiring and empowering people with spinal cord injuries to be active and works closely with the alpine ski racing community to improve safety. The Kelly Brush Foundation was founded in 2006 by Kelly and her family after Kelly sustained a spinal cord injury while racing in an NCAA alpine ski race. To date the Kelly Brush Foundation has awarded more than 953 adaptive equipment grants to people in 48 states.
Source: BURLINGTON, Vt. (Sept. 17, 2020)—Kelly Brush Ride