Survey: Vermont the number 1 travel destination in US for winter 2020

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Survey: Vermont the number 1 travel destination in US for winter 2020

Fri, 08/28/2020 - 10:49am -- tim

Vermont Business Magazine Despite COVID-19 pandemic putting many normal aspects of life on hold, a new survey has revealed a strong willingness to travel during 2020 among Americans nonetheless, with domestic travel preferred and Vermont the number 1 travel destination this winter.

According to the survey of 746 U.S.-based respondents, conducted by, 72% of Americans still plan on traveling in 2020, while 91% are more likely to travel domestically than internationally. The latter finding reflects not only travelers’ preferences, but necessity, given the current bans on American visitors in the European Union and worldwide due to the ongoing surge of coronavirus cases in the US.

Where in the U.S. might travelers visit in these times? Vermont tops the list with 16% of respondents choosing the Green Mountain State, while Oregon, Maine, Wyoming, and Colorado round off the top five states which respondents named as their most likely destination this winter. Hawaii, Nevada, California, South Carolina, and Utah also made it into the top 10. 

In fact, a number of those states have the lowest rates of COVID-19 deaths in the country — particularly Hawaii (only two deaths per 100,000 residents), Wyoming (four per 100,000 residents), Oregon (six per 100,000), Utah (eight per 100,000), Vermont (nine per 100,000), Maine (nine per 100,000). Accordingly, it seems that travelers are likely to research the situation surrounding the virus in any state or region before finalizing their holiday plans.

However, those hoping to jump over to Vermont for a quick getaway would be well advised to check restrictions first. Currently, visitors from Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, New York, Pennsylvania, Ohio, New Jersey, Delaware, Maryland, Virginia, West Virginia and Washington, D.C do not have to quarantine when entering Vermont, but most other travelers do.

Of those who prefer to travel domestically, 59% stated that they would not have traveled internationally even in the absence of the COVID-19 crisis. Meanwhile, 64% said COVID-19 has impacted their financial ability to travel in the near future.

The data on domestic travel aligns with separate research published in June which found that 46 million Americans plan to take a recreational vehicle (RV) trip in the next 12 months, up from 25 million in 2019.

At the same time, respondents of the survey identified road trips as the most popular holiday option for this winter, exceeding their interest in skiing, beach/resort and camping trips. The rest of the top 10 holiday preferences including golfing, yoga retreats, backpacking, city breaks, cruises and fishing. 

But how soon might a greater number of Americans actually begin traveling out of town? Only 14% would travel domestically or internationally “right now,” with 41% expressing the willingness to travel as soon as restrictions are eased and 35% saying they would not take the trip until a vaccine is available.

Ultimately, despite the rise in virus cases amid states’ phased reopening and fears of a “second wave” of COVID-19, Americans are strongly affirming that they are ready to travel again — at least domestically.


The full story can be viewed here:

This poll was conducted July 27-30 based on interviews among a random national sample of 746 U.S. adults.

Source: New York, August 27, 2020 —