Strategic Social Media: Generating Measurable Results
Presenter: Alexandra Tursi
Date: Friday, May 20, 2016
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Many people have a love/hate relationship with social media marketing. They know they “have to do it” but they continue to struggle with generating tangible, measureable results they can use to justify their social media investment.
At this workshop, you will learn how to think more strategically about your social media marketing plans and what business and marketing metrics you’re trying to impact. Then, you’ll learn some tactics and techniques for generating tangible results, such as lead generation, conversions, and using social media networks such as Facebook, Twitter, YouTube, Pinterest, LinkedIn and Google+.
Fresh Ideas
Back to Center for Leadership and Innovation
Presentations That Drive Innovation
Fresh Ideas is a complimentary breakfast and presentation series where we provide you with a consolidated hour of valuable content that you can bring back to your organization as well as network with Vermonters from top companies around the area. We have hired Thought Leaders to provide cutting edge content! These complimentary networking and training forums will be held at the DoubleTree Hotel in South Burlington.
Fresh Ideas is appropriate for: rising leaders, supervisors, and managers at all levels.
We believe that this content will drive innovation and we want your business to thrive. Invest your time in Fresh Ideas.
Where: Double Tree South Burlington
Daily Schedule:
- 8:00: Breakfast available
- 8:15 – 9:30: Fresh Ideas Presentation
- 9:30: Networking Opportunities
For more in-depth experience and learning sign up for our professional certificate programs:
Attracting and Recruiting Talent to Your Organization
Presenter: Mark Heyman
Date: Friday, May 27th, 2016
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All companies face the challenge of attracting, recruiting and hiring qualified candidates for open positions. Finding local talent or attracting talent from outside of Vermont can seem like an insurmountable hurdle at times. Hiring Managers are constantly struggling with the need to fill an open position and the desire to find the “right” candidate; someone who is both qualified for the job and a great culture fit for the organization.
This session will touch on the key aspects of the recruiting process, how to focus your efforts on the best candidates while still maintaining a positive candidate experience for all, learn the benefits of transparency during the recruiting process and how to make your recruitment efforts more efficient and increase your chances of hiring “right” the first time.
United States